Jade Bellemare
Senior Director, Strategic Marketing and Growth Enablement
Group Benefits and Retirement Solutions
iA Financial Group
About
Jade Bellemare holds an MBA in Marketing and is the Senior Director, Strategic Marketing and Growth Enablement, Group Benefits and Retirement Solutions, at iA Financial Group.
She plays a leading role in the design and deployment of innovative marketing and go-to-market strategies aimed at accelerating the brand’s growth and market penetration. Her team brings together the Marketing, Proposals, Communications and Education functions for Group Benefits and Retirement Solutions. Jade also plays an active role in strategic planning and business strategy for the sector.
Jade joined iA Financial Group in 2015, developing business strategies in areas such as client engagement, digital transformation and communications to promote a positive client experience and the total wellbeing of plan members. She is actively involved as the Co-Chair of iA Financial Group’s Employee Resource Group (ERG) for women, which supports and strengthens female talent.